Practical apps.
Focused businesses.
Seldon Strategies is an independent software and business studio founded by Michael Frank. We build focused apps for everyday and professional tasks, and help established businesses improve their websites through Revamp.
Our Approach
Useful software starts with a specific customer problem.
A contractor needs a clear inspection report before leaving the property. A couple needs to compare wedding quotes and keep a budget on track. We build around these concrete tasks, with reliable software and AI where it adds practical value.
Read more about our approach →Client Services
Revamp by Seldon
Make your website's next step clear.
We modernize established businesses' websites with clearer messaging, stronger credibility, better conversion paths, and a technical foundation that search engines and AI systems can understand.
$4,500 fixed fee ยท Two-week schedule after required inputs
iOS Apps
Our Apps
Professional Tools
RoofProof Reports
Turn field observations and annotated photos into professional roof inspection PDF reports. Draft and preview free; paid exports when you need them.
Explore RoofProof →Travel
Embarq
Taste-matched travel planning with verified picks, free trip tools, and optional Navigator collaboration
Explore Embarq →Lifestyle
VowPilot
Wedding budgets, vendor quote comparison, timelines, decisions, and optional Premium AI assists
Explore VowPilot →Games
Crucible Games
AI historical strategy RPG across Revolutionary France, Rome, and Sengoku Japan
Explore Crucible Games →Games
Cascade Flow
A relaxing match-3 puzzle with physics cascades, haptics, and ambient sound
Explore Cascade Flow →Games
Enceladus Run
Pixel-art space adventure racing from Earth to Saturn's ice with five endings
Explore Enceladus Run →Find the right product or service.
Explore our apps, tell us what would make them more useful, or talk to us about improving your business website.
Get in Touch